Like the previous speaker, Ivan Urlaub of the North Carolina Sustainable Energy Association (NCSEA) pointed out there are downsides to too many incentives, such as too much dependence on them which means if they end, so can the industry. So how to generate demand?

They’ve done it in North Carolina:

91% of voters support using solar power to meet our growing needs for energy and electricity

Solar is hands down the most popular energy source across NC, across parties, ages, genders, etc. Coal and nuclear are the politically charged energy sources, and neither got a majority. Number 2 was offshore wind with 83% and number 3 was onshore wind with 82% support. Here’s the NCSEA press release. Here’s the survey.

How did they do this? Continue reading →