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Rural broadband economics slides

Use of fast Internet access by as many people as possible improves local income and jobs, and fast Internet access is necessary for creative workers, according to a nationwide detailed study.

Courtesy of lead author Brian Whitacre (pictured), here are the slides from Broadband’s Contribution to Economic Health in Rural Areas: A Causal Analysis, presented at the Telecommunications Policy Research Conference and previously blogged here as General broadband adoption improves rural economic health. They’re a lot easier to see than my blurry pictures. You can see the Valdosta MSA on the maps of some of their underlying data.

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General broadband adoption improves rural economic health

Want more income, jobs, and creative workers? Get as many people as possible to use fast affordable Internet connections: that’s the result of a nationwide detailed study. Adoption matters more than availability, and speed matters for creative workers.

No Broadband Availability by Metro Status, 2010 Broadband’s Contribution to Economic Health in Rural Areas: A Causal Analysis Brian Whitacre, Oklahoma State University; Roberto Gallardo, Mississippi State University; Sharon Strover, University of Texas at Austin, presented at the Telecommunications Policy Research Conference, September 2013.

Conclusion and Policy Implications

Title slide with Brian Whitacre This research yields important findings on the effect of broadband on economic gains, namely on household income and employment levels. The ability to do matched county comparisons, specifically in non-metro counties, demonstrates the influence of adoption (as opposed to availability) in producing these positive outcomes, and constitutes another indication that development efforts should focus on mobilizing populations to subscribe to and use broadband capabilities. Again, cultivating local leadership, mobilizing the services of cooperative extension educators nationwide, and working more closely with each State Broadband Initiative could be fruitful avenues for targeting adoption.

We’re in a fertile field for economic improvement this way:

County-level Household Broadband Adoption Rates, 2010

Figure 1 displays Continue reading